http://impossible.tv/wp-content/themes/Impossible

Science Channel Punkin Chunkin

details
credits
joel pilger creative director
brian eloe art director/senior editor
hector espinosa design director
holly eddy executive producer
randy martin director
robert howell dp
ryan mast designer/animator
ed rhine designer/animator
john camalick designer/animator
chad jacobson 3d animator
jim wedlake editor
coupe studios audio
pat summerall voiceover
josh casaubon voiceover

the project story

Going the distance: offbeat characters entice viewers to this one-of-a-kind enginerd event.

For the second year in a row, Science Channel called upon Impossible for creative and production to promote its annual Thanksgiving Day spectacle, Punkin Chunkin.

Impossible’s multi-faceted package of inspired marketing and promotions garnered rave reviews and ratings which exceeded expectations.

(Listen carefully for the voice of a famed sports announcer.)
  • Monologues

    Launch :30 promo

  • Vignette

    “The Ones to Watch” – Young Glory III

  • Podbusters 1

    Bits and pieces sprinkled in the breaks to keep viewers engaged.

    That's the voice of Pat Summerall, famed sports announcer.
  • Podbuster 2

    Mock commercial – keeping viewers’ hands off those remotes during the breaks.

    10:00 That's the voice of famed sports announcer Pat Summerall